BUILT WITH HEART, HARD WORK, AND A LOVE FOR BEAUTIFUL THINGS.
Columbia Midtown Florist is the story of two women with very different journeys, brought together by a shared love for flowers, creativity, family, and building something meaningful.
TARA'S STORY
A LOVE FOR BEAUTY, FAMILY, AND ENTREPRENEURSHIP
For Tara, entrepreneurship has always been part of life. Growing up, she watched and supported her father through his different retail businesses and photo studio, learning early what it meant to work hard, take care of customers, and notice the little details that make something special.
That environment shaped her eye for beauty and eventually her love for flowers. After many years of the fast pace of New York City, Tara decided to pursue a different kind of dream: a life with more peaceful mornings, space to grow her own flowers, and more time surrounded by family and her dogs.
But the entrepreneurial spirit she inherited from her father never left—and it remains part of the heart behind Columbia Midtown Florist today.
Ana's story
FROM COLOMBIA TO NEW YORK, THROUGH FLOWERS
Ana's journey started on the other side of the world.
A passionate Colombian and mom of two boys, Ana's background was originally in entrepreneurship, marketing, and education. After moving to Australia, she unexpectedly discovered a creative world that completely changed her direction: flowers.
And when Ana became interested in flowers, she became obsessed—kind of interested.
She wanted to understand everything: design, mechanics, color, flowers, business, and every technique she could get her hands on. There were days when she worked three different shifts at three different flower shops across the city, all while studying business and improving her English.
After more than five years in Melbourne, Ana moved to New York, where she spent another five years gaining experience in the city's floral industry and working with larger brands.
TWO JOURNEYS. ONE SHARED VISION.
What connected Tara and Ana wasn't simply flowers. It was a shared mindset: work hard, play hard, create fearlessly, take care of people, and build a business that supports the lives and people you love.
WHAT WE BELIEVE
Today, together with our team, we're building Columbia Midtown Florist around those values.
We believe flowers should feel personal. We work with premium blooms, create with intention, and care about every single client who trusts us—whether we're making one bouquet for someone they love, bringing fresh flowers into an office every week, or transforming a space for one of life's biggest celebrations.
We want everyone who walks through our doors or works with us to feel welcome.